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Capabilities

The Ranger Publishing Company, Inc. dba Swarner Communications are experts in delivering intended audiences above and beyond national averages in clicks and conversions through social media, email, and text at affordable rates. We do this by operating on three media and marketing levels. First, we publish newspapers, as well as operate six other platforms to provide the most complete coverage of Joint Base Lewis-McChord through packaged media plans. Next, we conduct military support events, retirement fairs, and military career events anywhere a client needs this to happen. We also hold pop-up events for single organizations to bring clients face to face with military and their families near any base of choice. Finally, we operate a full-service ad agency specializing in branding design, lead conversions, and pop-up events. Through social media, Swarner Communications designs effective campaigns which drive traffic to landing pages we create that convert visitors up to 10 times above national conversion averages. These conversions may result in gathering anything from emails, to downloading info packets, to RSVPing for activities.

Core Competencies

  • Media consulting
  • Media placement
  • Social media
  • Public relations
  • Geofence/retargeting/Google ad words
  • Video
  • Web
  • Design/creative

Differentiators

Swarner Communications has the most complete marketing penetration at Joint Base Lewis-McChord. We are the only company designing and drawing large crowds for off-base military support events and our social media-lead conversion work exceeds national averages while not requiring any minimum budgets or retainers. We excel at effectively delivering a military audience through a variety of marketing and media platforms. We are also increasingly gaining a reputation for social media targeting and conversions with clients that have no interest in the military.

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